If you’re thinking about creating video content to publish on your blog, then you’re certainly making the right move. Having video content is going to be a tremendous opportunity for you to boost your traffic and increase your following – but for that to happen, your video content needs to stand out and look great.
With these three tips, you’ll be able to ensure that the video content you create is a step above the majority of your competition:
Don’t try to come up with a completely new and original idea that has never been done before. While it would be nice, it is going to take up a lot of time, and you may not get anywhere. Instead, focus on an issue in your niche that people are already talking about and create a video that will add to the conversation or help solve a problem related to it.
Gone are the days when longer videos with more content were considered ‘better’. Nowadays it is best to keep your videos short (about a minute or so) and tightly focused on the topic that they’re dealing. Frankly, shorter videos are better suited for social media as well. Considering the video isn’t long you will want to get to the point sooner rather than later, and not waste too much time on a lengthy introduction.
All too often video content creators get so caught up in the quality of their videos that they forget about the audio quality. Having a muffled voiceover or lots of background noise is going to detract from the video content you publish on your blog – so be sure to look at it carefully, and fix it if required or invest in a better microphone that will be able to record clear voiceovers.
Depending on the niche and topic, different styles of video content may perform better. Sometimes it can be obvious that a certain style such as a screen capture tutorial or ‘talking head’ video blog will be ideal, such as for video software guides or roundtable discussions. In other cases, however, you may want to experiment and try out different styles until you find one that performs well.
The video content that you create from your blog can also be re-used on social media and video distribution websites – but when you do that you will want to spin it off and create a new version. Different platforms have different tastes when it comes to the length and style of the video – so creating spin-offs that cater to that (and then link back to the original) would be best.
One of the mistakes many new content creators tend to make is they get so excited at being able to add special effects and end up going overboard. If you do use special effects it should be tasteful – and must add to the video in some way. For example, using a zoom-in video effect to focus on a particular element is great, but zooming in for no reason whatsoever other than to create a ‘cool’ effect may hurt more than it helps.
If you’re thinking about creating video guides or tutorials for your blog using screen capture, be sure to make use of Movavi Screen Capture Studio. Not only is it easy to use, but it will help you to create great-looking videos without requiring any prior experience.
Within Movavi Screen Capture Studio you’ll also have access to numerous video editing features. By using them to cut and combine video segments, enhance the video quality, add customizable text, insert audio tracks and apply special effects and filters, you’ll be able to tweak your video until you’re happy with it.
When you create video content using Movavi Screen Capture Studio, you will be able to make sure it looks amazing and really does stand out. After you’re done, the presets built into the software will also make it easy for you to save and optimise your video content for any device and platform – including video sharing platforms such as YouTube, Facebook, Vimeo, and so on.
Of course, you may want to look into some of the other ways in which you can use Movavi Screen Capture Studio on a day to day basis, including saving online video streams to watch Netflix offline, recording Skype calls, and so on.
To capture Netflix videos using Movavi Screen Capture Studio is really very straightforward. Essentially all you need to do is set the capture frame to encompass the Netflix video, check the audio source is set to ‘System Audio’ and start to record as the video begins playing.
Once the recording is done, you can save it immediately. Alternatively, you could use the other features in Movavi Screen Capture Studio to edit it by trimming out any excess video that was recorded by accident.
In any case, it is easy to see why Movavi Screen Capture Studio will certainly prove to be an asset. Just give it a try and you’ll be able to experience how easy it is to create video content or record videos using
Image courtesy:Movavi.com
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View Comments
Hi Reji,
Video is definitely an asset to a blog! One of my big issues when I started recording video was the audio quality since I talk so soft it was hard for the microphone to capture. You must pay attention to the audio to make sure it's of good quality and if you're posting to YouTube it could affect the rating.
Movavei sounds interesting. Although it didn't realize you could screen record Netflix movies. You would think that Netflix wouldn't approve of that.
Thanks for sharing,
Lillian
Hi Lillian,
Glad to see your insights again. I totally agree with your point regarding the quality of audio we have in our videos. Hoping to see your comments again. Have a great time blogging.
Best regards
Reji Stephenson
Great tips Reji! I also suggest that you need to look on your competitors and see how they are designing videos and how they are attracting audience towards their video's.
Regards
Hi Ali,
Welcome to this blog for the first time. It is a good idea for making improvements looking at our competitors and how they are doing their videos. Have a great time blogging.
Best regards
Reji Stephenson
Hi Reji
Truly, Video content is a living part on your blog and that can improve the bounce rate very well. If you focus on the quality and the problem-solving factor, you gonna attract a lot of viewers and readers for your blog.
One more thing I would like to add into the post is "keeping it short" is one more key to success in video publishing and marketing.
Nisha
Hi Nisha,
Glad to see you once again in this blog. I agree with you that the short videos may make more impact on a large audience at times. Have a great time blogging.
Best regards
Reji Stephenson
Love these tips, video content is very interesting and essential but comparing video and content there are benefits too. In order to explain a little more and going in more detail when explaining, I believe content marketing would help to acheive this.
Hi Louis,
Glad to connect with you and thank you very much for the comment.Have a great time blogging.
Best regards
Reji Stephenson
People take in visual information much faster than written communication. Youtube is the place to be if you are thinking of creating video content. Setting up youtube channel is quick and easy and it opens the conventional door to a global audience. You can create a list of what you want to discuss instead of writing a full script this can stop you from talking naturally and with passion. Make sure to include a powerful call-to-action this helps guide your audience through the sign-up or buying process.
Hi Deynn,
Thanks for your valuable comment. I totally agree with you that a powerful call-to-action will do a great job for any kind of online business.
Best regards
Reji
Hey Reji,
Video content is very engaging and Youtube has its own audience. By video content we can increase our audience as well traffic sources. Videos are easy to understand we can create how to videos and tutorials for our audience so they can understand it easily.
Thanks :)
Regards,
Yogesh Shinde
Hi Yogesh,
Thanks for your valuable comment and the visit. Hoping to see you again.
Best regards
Reji
Hello Reji,
I have to agree with what you have said in the article. Keeping a video short and right to the point is the best things to do when it comes to creating video content. Apart from it, trying out different types of videos is good.
I have also started creating some videos, and they are doing pretty well. But, I am planning to do some different type of videos so that audience will get more to learn.
Hi Atish,
Glad to know about your new ventures and thank you so much for your visit and the value added comment.
Best regards
Reji