How to choose the Correct E-commerce Website Designing Theme and Hosting?

(Note:-This post is a guest post contribution by Mr. Morris Edwards. Read more about him in the author bio below the post.)

Building an E-commerce site is somewhat interesting like the structure of a house or other structure, you need to decide the interior before you can lay the foundation. The main focus is to think about what your customers needs.

The theme you choose for your store creates the environment around it.  The truth is, the theme and format of your online store determine your image and product. It’s a visual portrayal of your business and all that you and your product(s) represent. In addition, attractive website designing puts a significant effect on the performance thus affects conversion rates, trustworthiness, and more. Along with this, it is totally necessary to understand your business target audience completely so as to move in the right direction with the choice of your E-commerce site.

In view of that, here are a few questions you’ll need to ask yourself before taking a glance at themes:

• What kind of experience am I trying to create for my customer?
• Write down all the desired features you want in your store?
• What are my competitors doing that I like, and how can I emulate it?
• The way I want to display my products?
• The number of products displayed in my store?
• Do I want a paid or free theme?

 Tip:Don’t base your choice on theme colors or fonts, as you can customize these things later.

Look for Responsive, Social and Lightweight Integration

A responsive structure implies that you’re taking into account the mobile audience freely, and that is imperative nowadays. Consider your preferred layout, that gives you simple social sharing combination, and lightweight represents the best practices in coding; in this way making the layout simple to explore, and furthermore fast on the stack to load. 

*Take Your Time & Observe Your Options*

Consider Theme Support as a Deciding Factor

All third-party developers have their very own support team, so on the off chance if you wish to choose a theme from third-party, you’ll need to contact their group straightforwardly should you keep running into any issues. It is desirable over work with verified theme developers that give magnificent help to you.

Visually Appealing

An ineffectively structured E-commerce site would have a high bounce rate and visitors would not return for the second time. Themes play a major role to cast a spell on the visitors, it should also look professional. 

Balanced Color

There are infinite color themes accessible on the web today. Prior to everything research some current trend. Effective sites have the best subjects with flawless colors. Including an interactive design and color combination helps your business to reap good profits.

Customizable

This is one of the most important factors to determine the customizable capacity of your theme. Online business is the kind of business that is liable to quick expansion in a short span. So, the theme you have chosen should have advanced and additional features to support you.

 Web innovation is liable for persistent changes and new advancements. You can even add Promotional banners and slides that are eye-catching and informative with the ability its ability to retain visitors on the E-commerce website. 

* Your chosen theme support feature, enhances other marketing prospects in a short period.*

Cross Browser Support

Online excellent themes with cutting edge highlights have Cross Browser capacity. This would facilitate the span to overall viewers that can build deals to a considerable extent.

Trendy Look

A topic with an increasingly contemporary look functions well with the audience, particularly the younger lot. Try to pick a theme that covers a wide scope of the group of audience. 

SEO-Friendly

Another way to reach out is to browse competitor website and identify the theme they have implemented. Tracking the tips will definitely prove fruitful and will able to attain the highest traffic results with better sales.

Web Host Selection Checklist

Table of Content

There are so many factors involved in this that it could overwhelm most people. Here are 16 points to go through before you pick up your new web host:

1. Know your hosting needs
2. Check server reliability and uptime guarantees
3. Hosting upgrade options
4. Numbers of the addon domain
5. Signup prices vs renewal prices
6. Refund policy and free trial period
7. Essential hosting features
8. e-commerce features and support
9. Control panel
10. Account limitation
11. Environmental Friendliness
12. Email hosting (email@yourdomain.com)
13. Subscription period
14. Site backup
15. Live chat/telephone support
16. Server responsiveness

1. CONSIDER YOUR SPECIFIC NEEDS

Before taking any chance with the web hosting process, sit down and outline your need from a web host. Consider the following questions:

1. What type of E-commerce website will you be creating?
2. Will you be creating more than one site?
3. Expected traffic to receive each month?
4. What technical requirements will you require for your site?
5. Search for extra features, like email hosting or an SSL certificate?
6. What is your monthly budget?

2. LOOK INTO HOSTING RELIABILITY AND SPEED

One of the most important aspect to be considered i.e host’s dependability and uptime scores. Clearly, you need your e-commerce site to work as often as possible. Indeed, even a couple of minutes of downtime can lead to lost revenue and poor client experience for life. 

While no host can ensure their servers will be dynamic 100 percent of the time, there are numerous organizations who claim uptimes of 99.5 percent and higher. Anything below 99 percent won’t prove fruitful for you. 

In addition to uptime, you’ll need to pick a host with quick servers. There are a lot of approaches to accelerate your site, but if your server is running slow, efforts die out!!

Speed may not appear to be vital in the beginner with little web traffic, yet it will turn out to be progressively critical as your website develops. As per KISSmetrics, a one-moment delay in page speed diminishes consumer loyalty by 16 percent. Besides, 40 percent of site visitors leave the e-commerce site that takes over three seconds to load. Minor postponements in loading can hugely affect everything your visibility, raking, sales, revenue everything!! Make sure Speed problem doesn’t sound good!

3. KNOW YOUR UPGRADE OPTIONS FOR ATTRACTIVE WEBSITE

If you are wondering for the cheapest source of web hosting, shared web hosting works best to start with. As it satisfies most beginners’ needs, however, you have the opportunity to explore more in the near future. As your website grows, within a passage of time you require certain things like bandwidth, email storage, and other resources.

Delay in the upgradation process, thus reflects the speed of your website. Much like this many other things slow down that indicate the need for an upgrade.

4. EXPLORE SECURITY FEATURES

Another essential perspective to consider in a web host is security features. This is particularly valid in case you’re running a e-commerce site that stores or transports sensitive data, for example, customers’ credit card numbers.

Start searching whether the host runs firewalls or malware detection with SSL endorsements, that guarantee the information travelled on your site should be sent over and encoded on their servers or not. With this, you will be safeguarded from the hackers, thus block the specific IP that might come from groups of hackers.

At last, you’ll need to investigate whether the host offers frequent site backups. Indeed, even with a scope of safety efforts set up, it’s never a guarantee that your site won’t be hacked or traded off through another disaster. In the event, if your host offers backup services, you’ll have the capacity to rapidly restore your e-commerce site in case of an emergency.

5. LOOK FOR QUALITY CUSTOMER SUPPORT

Great client support makes the real difference with a hosting supplier, particularly in case of trouble if you get a bit of help to support you to keep you running. Direct your exploration procedure, observe what kind of help channels are available, such as live chat, email, or phone support. Try to go for 24*7 support, to ease you ASAP.

6. RESEARCH PRICES

Go through the cost of different packages, that other host providers offer. Make sure to take glims at the expense of additional items and extra services. A few hosts, for instance, charge additional for email facilitating, while others include that in their base rate.

There’s a ton to think about while picking a web host, and everything begins with knowing your needs so, you can discover the most favorable host for you. What will you be searching in your ideal web host? Tell us in the comments below.

AUTHOR BIO:

This article is written by Morris Edwards, a digital revenue growth specialist, and a web designer of Awebstar- E-commerce Website Development Company In Singapore]

© 2019 Digitaldimensions4u.com The content is copyrighted to Reji Stephenson and may not be reproduced on other websites.