Don’t you want your content to reach a wider audience?? People do not speak the same language all over the world. So, if your WordPress website would be available in more than one language then that would give you tremendous benefits. Most importantly, it is a brilliant market strategy. It appears to a global audience that you are browsing extensively, and you are ready to take your content beyond the cultures and boundaries. Above all, it instantly makes your website stand out internationally. Reaching a new audience in their language will enhance the number of readers, subscribers, and customers which will automatically increase revenue and generate leads.
We know that English is a widely used language on the internet. It is written/spoken by nearly 25% of the internet which is ~4.1 billion users. That implies that 75% of them are communicating in German, Spanish, Arabic, Chinese, and a lot more to count.
Though only 25% of the internet is speaking English, and the proportion of online content is 54% to be precise. So, these statistics clearly show that there is a language gap and that build an opportunity for the website developer to go with the multilingual websites.
If your blog or website has readers all around the world, then you must make your website multilingual. This way, you can communicate easily with your target audience. We are all aware of the fact that Google has given you an authority to translate anything for free.
Therefore, to publish content in several languages, you need to translate it. But, it cannot wholly translate your content in a manner that is fully understandable by the natives. For your convenience, WordPress has come up with multilingual plugins and has given several options as per your suitability. The WordPress multilingual plugins are categorized into two parts:
The multilingual plugins offered by WordPress are an amalgamation of auto translate and self translate plugins. Here, in this article, we will present you the best plugins that you can consider for developing multilingual websites. Have a look!
Till date the best plugin, WPML supports approximately 60 languages. If required, you can add additional language variants as well. With this plugin, you can place the translations on a similar domain, sub-domain, and the different domain and gives you a versatile solution to manage multilingual websites. It has an easy user interface by which you can add translations and can handle the multilingual content on your sites. This Plugin supports taxonomies, post types, custom fields, and strings produced by the WordPress themes and plugins.
It gives you two options to auto-translate the website, that is:
The translations can be created manually with the default WordPress text editor or from third-party translation service providers. This permits you to write the translation with the native language content. Its pricing starts from $29 for a multilingual blog version and $79 for the multilingual Content management system.
Being a cloud-based platform, Weglot uses an intuitive Application program interface to find the content for your business website. And later will translate to another sixty languages. For this plugin, automatic translation services serve the best and can edit the content with Contextual editor. It does not let you waste time and avoids the iterative translations. You can choose the professional translation service from Weglot for enhancing the translation quality.
The other features that Weglot Translate supports are; WooCommerce support, URL support, third party translation support, and language switcher button, and many more.
It has a monthly package according to the translated words and number of languages. It gives $8.25 for a month for one language and 10,000 words. For the premium plan, you need to pay $41 per month for unlimited languages and 20,000 words.
It is a fully-featured multilingual plugin for translating every website aspect. You can translate the content directly from the front end. It authorizes you to convert the languages while the translation process is going on (live). With TranslatePress, you can translate themes, plugins, and the meta-data with making any amendments in the interface. It is best for manual translations. For translating, either you can hire a translator (user role) or can you can execute it by yourself. The users can translate the content without accessing the admin area.
If you feel that manual translation is tough to do then you can use Google translate for machine translations. With this approach, you can use Artificial Intelligence translations using manual corrections. TranslatePress builds SEO-friendly URLs for every language that can give more traffic for your business website. To purchase its premium license, you need to pay $79.
It functionalities varies with its free and premium packages. It uses google translate to translate the website into the language, which is favoured by the user. After installing the plugin, you can select the language you want to use and the place the language switcher so that the visitors can translate the content easily.
The paid version gives you access to use the features just like Weglot in which every part executes in GTranslate’s server. It develops an SEO-friendly and indexable versions for your website to be accessible in every language. It even gives compatibility with Yoast search engine optimization. You can manually edit the translations with the SEO meta-data.
GTranslate uses SaaS type billing that says you have to pay as long as you are using this service. It’s premium plan starts from $5.99 per month for unlimited pages and words with one additional language.
It is an easy to use and simple multilingual plugin. To enjoy its services, you need to translate the content by yourself by taking any assistance from some translation services. So, this plugin is a good option if you want to develop and handle multiple languages on your own. With this plugin, you can write pages, posts, and quickly build categories and tags and can specify the language for every tag.
It permits you to set up SEO friendly URLs for every language, and that works properly with all WordPress SEO plugins. For selecting the language, you need to integrate the language switcher to the website with the sidebar widget. It is a free plugin, but to enjoy advanced features, you need to get the premium plan of $99 with a single website license.
If you are loving the Polylang multilingual plugin but are lacking behind because of the linguistic skills than you have the best option to go with that is Lingotek translation. It is a free cloud-based plugin that gives the translations in three variants:
Community translation: It translates the content with the professional text editor into Lingotek Workbench.
Machine translation: It offers Microsoft translator tools with first 10,000 characters for free.
Professional Translation: If you can afford, then this plugin can give you the fully-functional features. It gives you access to hire Lingotek’s 5,000-strong network for professional-grade translators. The translator should create a profile to proceed so that you can choose your favourites.
Though English is a universal language but not everyone in this world understands it. Therefore, to reach the wider audience, it is vital to make a multilingual website. The plugins mentioned above are the best option for the sites and blogs and can give you great help. Most of the plugins mentioned above are either paid or free. They attain the potential to amplify the search engine rankings. These plugins are of great help when you are planning to launch new services and products in the market. But, which plugin you will choose? Well, that is dependent on your preferences that your website demands.
Give your website high geographical visibility.
We have covered the top and highly regarded plugins, but if we lack in including the others, then do let us know in the comment section below. Please share your queries and suggestions. We highly appreciate it. Thanks for reading!!
Emily Johns is a web developer and IT consultant at WordSuccor – Custom WordPress Development Company. She is dived through open-source code for over a decade and shares everything about WordPress and new Web design technologies. You can find her on Twitter!
Image Credit:Pixabay
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View Comments
Thanks Emily. WPML is by far the most used plugin for creating a multi lingual website.
Hi Reji
I have used TranslatePress and GTranslate before. They are amazing. Thanks for sharing this amazing information.
Charlie Bavister
Thank you very much Charlie for your visit and the comment.
Hi Charlie,
Glad to hear that you used TranslatePRess and GTranslate. Hoping to see your insights again.
Thanks
Reji